Communication, Design & Innovation

About the course

Short-term Professional Development Program Abroad

Program Theme

Strategic and Innovative view in the Marketing Communication.

Target

Undergraduates and graduates interested in IT Management and Digital Technologies area.

Objectives

The course aims to equip Marketing Communication professionals to articulate strategies within the company, alongside creative processes of means and message, while also offering opportunities for an executive exchange program to broaden their global perspectives.

Communication, Design & Innovation

Benefits for scholarship holders participating in this program:

  • Free Business English module in California
  • Guidance and documents for obtaining the US Visa

  • Academic Preparation and Logistics for the program

Why should I attend this course?

  • Study at an American University with a Scholarship;
  • Classes taught by professors with extensive academic and professional experience;
  • Two meetings with local executives within the schedule of activities;
  • Develop a strategic and innovative vision in Marketing Communication;
  • Empower yourself by learning aligned strategies with creative processes of media vehicles, messages, and content;

Check the opinion of our former students

Testimonials from IBS Americas students who attended California State University, Northridge

Testimonials
California State University, Northridge
July - 2024

Andrea Carolina Hernández

Testimonials
California State University, Northridge
July - 2024

Kachny Puth

Testimonials
California State University, Northridge
January - 2023

Tamar Khurtsia

Testimonials
California State University, Northridge
July - 2022

Ashley Rae Topasna

Testimonials
California State University, Northridge
January - 2022

Soyeon Yang

Testimonials
California State University, Northridge
January - 2022

Lisbeth Indira Lima

Content

Identifying the target audience; determining communication objectives; designing the message; selecting communication channels.

Design and communication; graphic design versus visual communication design; perception and meaning; language and signification; communication; aesthetics.

 

Overcoming the innovation barrier; strategy innovation; integrated communication in the innovation communication process.

Frequently Asked Questions

It varies according to each home University or College. Some may accept the transcript of credits based on the course content, syllabus and class hours. However, the specific arrangement needs to be made directly with your home University. IBS Americas is happy to work with your Institution to provide any documentation required for a credit transfer process. Consult your secretary. 

A short course is a practical and intensive way to improve your knowledge in a short time, without the need to leave your home country for long periods. These short courses provide a complete immersion in the content, as well as networking opportunities with students of diverse nationalities. Travel to these courses can be carried out with a tourist visa, which simplifies the process of entry into the country, being a convenient option for those seeking a fast and effective international experience.

We recommend that you bring your laptop to carry out academic activities and access digital materials. It will be useful both for assignments and for accessing the online library provided by professors.

PROGRAM COORDINATION IN BRAZIL
Professor Ricardo Britto

PhD in Business Administration from FEA/USP, he is one of the most experienced Brazilian professors in International Business.

Apply for a Scholarship
  • California State University, Northridge
  • Location
    Northridge - United States
  • Next terms
    2026 and 2027
  • Dates
    3 weeks (January or July)
  • Investment
    U$ 6.740 + Enrollment: U$ 90
    Check opportunities for partial scholarships
  • Program Profile
    Full-time classes and lectures
  • Workload
    80 class-hours (classes, lectures and talks)
  • Additional Activity
    Business English module included in the program with 27 class-hours
  • Students per Classroom
    From 15 to 30
    students
  • Certification
    Certificate in Executive Management and Business English
  • Language
    English
Have questions? Talk to us!

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